Building and executing winning growth strategies

We’ve operated, invested in, and advised startups that scaled to $100M in annual revenue, raised over $3B from VCs like SoftBank, and went public on the NASDAQ. Today, we drive growth for leading startups and enterprises with best-in-class strategy, marketing, sales, and finance.

You’re in good company

The triple threat to growth

Poor product-market fit, an unscalable go-to-market strategy, and lack of capital are the primary root causes that stop businesses from growing—and it’s what keeps founders, executives, and investors up at night.

Illustration of product-market fit for startups. Without product-market fit, startups will fail – no exceptions.

Product-market fit

Traction stays flat without a product that clicks with customers. If progress feels like an uphill battle, it's time to adjust your product or pivot to a new market.

Illustration of go-to-market strategy for startups. It’s important that startups can reach their audience profitably and at scale.

Go-to-market scalability

When revenue stops scaling, it's time to recalibrate your go-to-market strategy and optimize processes and infrastructure at every stage of the customer journey.

Illustration of venture capital for startups. Startups simply can’t grow if they have no capital to invest in growth.

Venture capital

Capital is the lifeblood of growth, yet a scant 1% of companies manage to secure it. Crafting an investor-ready case amid competing priorities is no small feat.

Capabilities for accelerated growth

We leverage our deep expertise in strategy, marketing, sales, and finance to help you hit product-market fit, scale your go-to-market strategy, and secure venture capital.

Strategy 🔭

We extend your success story with a fresh vision, mission, and strategy, alongside a scalable Target Operating Model that incorporates analytics, talent, processes, and systems.

Marketing 📡

We scale revenue with game plans that engage your audience through best-in-class PPC, SEO, SMM, email/SMS, CRO, and more, alongside entering new markets and launching new products.

Sales 🤝

We identify ideal customers, create stunning sales collateral, and engage buyers through targeted outreach, partnerships, and trade shows, generating leads that flow through your CRM seamlessly.

Finance 💸

We apply our investor and strategic finance expertise to build your fundraising strategy, design a standout pitch deck, deliver a valuation report, and find the right investors or potential buyers.

In strategic partnership with

With 30 years in the field, our family business, oezpa, is a heavyweight in change management, partnering with enterprises like AstraZeneca, Axa, BP, and many more.

Logo of AstraZeneca.
Logo of Axa.
Logo of BP.
Logo of Deutsche Bank.
Logo of Lufthansa.
Logo of Nestle.
Logo of our strategic partner Funden, the number one platform for startups to match with investors.

As VCs-in-Residence for Funden, the premier fundraising platform with 800+ partner funds and Product of the Day on Product Hunt, we harness our insights to get startups funded.

Logo of Product Hunt’s Product of the Day.

Fragmant is a group of globally recognized designers and our tried-and-tested partner for branding, creative, video, website, and product design.

ClickHive handles our media buying on Meta, TikTok, and Google, managing multi-million dollar budgets. They also produce our user-generated content (UGC).

Recent client case studies

Our recent engagements span consulting and fractional executive roles for billion-dollar enterprises, startups with up to $100M in revenue, and emerging entrepreneurs.

Track record of success

Don’t just take our word for it—hear from the many satisfied business owners and executives who have tapped into Zendog Labs' expertise in strategy, marketing, sales, and finance.

Click below for more 5-star reviews

As seen in

The team at Zendog Labs has been featured in major media outlets, sharing insights from the trenches on best-in-class growth strategy and market trends.

Logo of Benzinga, a financial news outlet, highlighting their coverage of the launch of Zendog Lab's new venture, menofculture.xyz.
Fast Company logo, highlighting Rafael Oezdemir of Zendog Labs' advice on pacing for productivity: 'Run uphill as fast as you can, slowing down only to sustain momentum.'
Snapshot from Hubspot's article "How to Train Your Sales Teams on Ethical AI Use" featuring expert advice from Rafael Sarim Özdemir, Founder & CEO of Zendog Labs.
Zapier blog post featuring Rafeal Oezdemir, CEO of Zendog, discussing the vital strategy of sustainable pacing for startup executives and founders to avoid burnout and successfully build their businesses.
Upwork blog logo indicating a feature of Rafael Sarim Özdemir, Zendog Labs' CEO, emphasizing the importance of video-based communication for freelancers in 2023.
Big Think logo - Rafael Oezdemir was featured in a Big Think article discussing the challenges and considerations of adopting AI in large organizations and the importance of creating defensible AI models.
Digital Journal's logo, signifying their report on the introduction of menofculture.xyz, a venture by Zendog Lab.
Rafael Sarim Özdemir's TechBullion article on blockchain's role in fractionalizing and democratizing high-value assets access.
Disrupt magazine logo. Article highlight: Rafael Sarim Özdemir, Zendog Labs CEO, attributes substantial business growth and audience engagement to social automation tools like Waalaxy and Alfred.
AZ Big Media logo, referencing a feature of Rafael Sarim Özdemir, Founder and CEO of Zendog Labs, discussing the importance and influence of podcasts. Özdemir mentions his favorites: 'The Game' with Alex Hormozi, 'Acquired' by Bel Gilbert and David R
Startup Nation feature on the implementation of the Pareto Principle for enhancing entrepreneurial efficiency and optimizing time management.
Blog post on Walls.io featuring Rafael Sarim Özdemir discussing his successful lead generation strategy involving Meta, LinkedIn, Zapier, Calendly, and Pipedrive for omnichannel sales.
Bulk.ly blog post featuring Rafeal Oezdemir, CEO of Zendog, sharing his positive experience with the Cockatoo speech-to-text application for efficient content creation, emphasizing its value for content flywheel and competitive pricing model.
Rafael Sarim Özdemir on Beefree blog discussing the shift from email updates to storytelling in higher education marketing.
Grit Daily logo representing a featured article by Rafael Sarim Özdemir, Zendog Labs' CEO, on the significance of early selling and gathering feedback.

Frequently asked questions

  • We primarily work in technology and e-commerce, but we also have experience with major brick-and-mortar businesses:

    • Healthcare: e.g., VAMED, Neuroth, Corza Medical, TESSLIFT, eora, Retain Health, Vtuls, FitCraft

    • E-commerce: e.g., EzContacts, The Otaku Box, Paw Origins, UNSTRAP, The Shade, Mabele

    • FinTech: e.g., Funden, SOLO, Saldo Bank, ETF Insider

    • GenAI: e.g., originality.ai, Dante AI, txt2create, Serenio AI

    • MarTech: e.g., Intellivy, BYTEK, LeadsMarket.com, Performify

    • Web3: e.g., RFOX, Eve Exchange, PistonDAO

    • EduTech: e.g., MeeOpp, Stigmi Learning, Tutosh

    • Logistics: e.g., Jasara Tech, PrepBusiness, Aryo Logistics

    • CyberSec: e.g., Atoro, Replayable

    • TravelTech: e.g., monTransport, Nowy

    • LegalTech: e.g., taxhackers.io, mybusiness.ca

    • Services: e.g., Brightfield Group, QUANTUM

    • ClimateTech: e.g., Bird Collaborative

    • AgriTech: e.g., KoraLabs

    • PropTech: e.g., Kucha

    • FoodTech: e.g., Hop Delivery

    • (i)Gaming: e.g., KZ Group

    • Industrial: Freudenberg

  • We have expertise in North America, Europe, the Middle East, and Asia.

  • At Zendog Labs, we typically offer two engagement models:

    • Model 1 – Growth Advisor: Our engagement usually begins with a strategy development phase. From there, we provide ongoing advisory and coaching while you and your team execute the strategy we create. Alternatively, we can coach you through developing and executing your own strategy.

    • Model 2 – Growth Executive: We start by understanding your team, product, customers, and channels. We then collaborate with your C-Level or Board to identify and validate key performance indicators (KPIs). Finally, we establish a single source of truth for tracking these KPIs and implement strategic game plans to enhance performance.

  • Our pricing is based on project scope and requirements. Please contact us to discuss your needs and receive a tailored proposal.

  • To work with us, you'll need to:

    • Recognize that high-end advice comes at a cost.

    • Be are ready to take calibrated bets to grow the company.

    • Always treat your team, vendors, and advisors with respect.

Unlock the gateway to growth

Book a 30-minute call with Zendog Labs to see how we can help. Have questions? Leave a comment, and we'll follow up by email.