Unravel the complex threads of unit economics in e-commerce with this detailed, easy-to-follow video guided by Rafael Sarim Özdemir. This video presents an in-depth understanding of the elements shaping e-commerce unit economics. It breaks down the direct and indirect costs tied to each transaction, including VAT, payment processing fees, manufacturing costs, shipping, and customer acquisition costs. Also, it highlights why many investors steer clear of e-commerce due to tight margins and offers valuable strategies for improving profitability, such as optimizing pricing, leveraging cross-selling, using subscription models, and automating repetitive workflows. The purpose here is to prepare you for the realities of running an e-commerce business and provide you with the tools to overcome these challenges. Reach out with comments if you have questions, we will get back. Like the video to show us what type of content you enjoy. And go to https://www.youtube.com/@zendoglabs?sub_confirmation=1 to subscribe to our channel and support us as content creators.